OURDESK small business website packages with SEO are strategically designed to drive more traffic to your site and convert them to customers. Having an effective professional small business website in 2017 is critical.
Building a website without SEO is like building a house with no power, phone line or street access — no one will know you exist. To ensure you start building your Google presence, OURDESK small business website packages include an SEO Critical Elements Pack.
Successful web design means strategic website development that includes custom features that work towards your business objectives. A well designed website package will include unique tools such as a countdown timer as a "call-to-action" to encourage order placement.
At OURDESK we design small business website packages with strategic concepts to help your website and business be a success.
We can provide and install an extensive range of Financial Loan Calculators for your Mortgage Brokerage website, including customised colours and your business logo. Our financial calculators do not require "flash" technology, so are compatible with all computer, mobile and tablet platforms. Our package now includes a total of 28 calculators.
OURDESK website clients now have the option to add Member Subscriptions to their website.
Access to a secure members zone can be granted to members for free or by an automated payment subscription feature.
We can build and integrate an online store with a payment gateway (credit card processing) into your new website. You can have unlimited products and categories with options for adjustments to price due to; on sale, promotions, discounts, coupons for free shipping and more. All listed products have photo images or galleries as preferred. Shopping is finalised via a shopping cart, with confirmation emails sent to the customer and store manager.
Websites are one of the most important assets of any business today and are not just an option in 2017, they are an expectation by potential clients wanting to view your business. Having a credible, professional and engaging online presence is possible, though requires thought, skill and effort. With over 900 millions websites competing for attention, you need to stand out from your competitors!
A great website grabs your attention, awakes your emotions, and gives you what you need without effort. Building a great website for your small business is possible, you just need to know how. Here are our 10 Tips for a Successful Small Business Website that will encourage visitors to engage your business, helping your business to grow.
A good website is well structured, not cluttered, they are clean and professional and built for their target audience.
Google has confirmed their roll-out of “mobile friendliness” as now being a major factor in their search rankings. It is no longer an option to have a mobile friendly site as those that are not, are now penalized and placed lower in the search results listing.
A small business website needs to convert its visitors to customers. A beautifully designed site (think: clean, fresh, contemporary, minimal) will encourage your visitors to engage your business — helping your business to grow.
Successful websites focus on aligning their audience’s needs with their products on offer. Relevant and original content builds the visitor’s interest, meets their need, encourages them to get involved, invite their friends and come back for more.
Often the focus is on the written content, yet images are a significantly important aspect too. People are very much drawn to beautiful or amazing images so be sure to include eye-grabbing, high quality, good resolution images, optimised for fast loading.
Most people don’t read websites; they scan them. Contrast, hierarchy and formatting help the site’s readability by making the content easy on the visitor’s eyes. Contrast between the text color and the website background is very important.
Optimized graphics will allow your business website to load quickly for your visitor. Users don’t want to wait for slow content to download, they want their information quickly and will choose to leave if loading speeds are too slow.
A great website with no visitors is an invisible website. SEO (search engine optimization) will help bring an audience to the site. It is also important to consider that bringing relevant users plays a key role in the growth of a website. It is not just about establishing a generic audience, it is about bringing potential customers that will appreciate and pay for your services.
Website analysis give insight into what is happening on your site. Good websites measure their traffic and use this data to make improvements and marketing decisions. We recommend setting up a free Google Analytics account for your new website.
Incoming Links are still an important factor in determining where a website will appear in search engine results. We encourage you to promote your new small business website on high-quality sites like Google Local, Yahoo! Local, Yellow Pages, LinkedIn and more. Another way to promote and generate quality links is to submit articles to websites related to your industry. Most online magazines or blogs allow a link back to your website from your article.
OURDESK is a Small Business IT Specialist and registered Google Partner providing Website Packages for Small Business Australia wide including clients from the Sunshine Coast, Gold Coast, Brisbane, Sydney, Melbourne and Perth.